Amour Bureau · Craft & heritage · English
Craft &
heritage brands
Amour Bureau is an independent communication agency in Paris, specialised in culture, the art of living, craft and institutional communication. For workshops, manufactures and heritage houses, we tell what they make, how they make it and why it matters.
The gesture before the format.
A craftsperson does not only sell an object. They sell a gesture, the time it takes, a material, often a transmission between generations. That story rarely fits a slogan, and it suffers in formats built for mass-market products.
Our team comes from craft, production and marketing. That is what lets us speak on equal terms with a master glassmaker and with a communication director, film inside a workshop without stopping production, and find the right words for savoir-faire without falling into folklore.
The agency’s founder, Vladimir Paszkiewicz, co-founded We Artisans, an association that showcases the work of craftspeople through exhibitions, events and a podcast.
- Workshop films and portraits: from gesture to finished piece, as a long film, vertical formats and photography
- Social media and editorial line, then year-round content production
- Podcasts: long-form conversations that give a craft the time it needs
- Events: launches, exhibitions, open workshops, designed, produced and filmed
- Influencer marketing and press relations, with creators and journalists chosen for a genuine interest in craftsmanship
- Art direction, identity, still lifes and websites
Workshops and houses.
Also in craft: the Syndicat des Boulangers du Grand Paris (editorial line, portraits of artisan bakers) and the We Artisans podcast. Case studies are in French.
Questions from craft and heritage brands.
How do I choose a communication agency for a craft or heritage brand?
Look for an agency that understands the gesture before the format. Four questions help: has it filmed inside workshops before, can it speak to your different audiences (private clients, interior designers, buyers, press), can it show comparable work, and will it tell you what it is going to measure?
Do you work with international brands?
Yes. The agency is based in Paris and welcomes projects from brands outside France, as well as French houses speaking to international audiences.
How does a first project start?
With a conversation about your workshop, your clients and your priorities, followed by a quote. We work on anything from a single filming day to a year-round partnership.